A practical guide to game trailer types, campaign timing, Steam store pages, press outreach and short-form video for indie developers.
Game Trailer Marketing: Which Trailer Should You Make and When? Read More »
Steam wishlists are useful launch infrastructure, but the total is not a promise of sales. Here is how developers can grow, measure and interpret wishlist activity.
Steam Wishlist Strategy: How to Build and Measure Pre-Launch Interest Read More »
PlayIndies is built around a simple idea: indie developers do not need bigger influencer lists; they need better matches, safer key distribution and more relevant conversations.
Indie Game Marketing Has a Creator-Matching Problem, Not an Outreach Problem Read More »
What can indie developers learn from Nintendo Indie World? Explore platform fit, concise positioning, showcase context and launch preparation for Nintendo Switch.
Nintendo Indie World: What Indie Developers Can Learn Before Launching on Switch Read More »
Learn how to write a press release for a video game using real examples, clear structure and a wider PR plan that includes pitching, timing and follow-up.
How to Write a Press Release for a Video Game: Examples and Tips Read More »
